08.07.19
Nestlé has released plant-based coffees under its Nescafé Gold brand to attract consumers who follow a plant-based and non-dairy diet.
Available in almond, oat, and coconut, the Nescafé Gold lattes are offered in Tesco until February 2020, after which they will also be available in other retailers across the U.K. and Ireland as well as Asia, Europe, Latin America, and Oceania.
Blends of 100% Arabica coffees have been specially crafted to mix with plant-based ingredients to create smooth, creamy lattes. Each mug is also a source of calcium. These lattes allow consumers to enjoy the Nescafé coffee experience they expect while also staying healthy.
“Our new premium Nescafé Gold frothy coffees bring the plant-based, non-dairy trend out of the coffee shop and into the home,” said Neil Stephens, head of the Nescafé business in the U.K. and Ireland.
Each of the lattes is certified by the Vegan Society as suitable for people following a vegan diet and carry the sunflower trademark on pack. The new vegan lattes will complement the existing range of 17 Nescafé Gold frothy coffees.
“The three delicious flavors: oat, almond, and coconut are also vegan friendly as well as being a source of calcium. Nescafé is the world’s favorite coffee, but we do not take our position for granted. We are quick to spot and embrace fast moving coffee trends and tastes in this highly competitive and innovative market. Our new plant-based vegan latte mixes are the latest in a long list of innovations to bring new and exciting sensory experiences to our loyal Nescafé consumers,” said Stephens.
Coffee is one of Nestlé’s highest growth areas. The company continues to invest to lead in the business, create more value for its brands, and make a difference for consumers with innovative high-quality coffee products. Last month its premium Nescafé Azera brand launched roast and ground coffee bags in the U.K. and Ireland, which are the first coffee bags specially formulated to be enjoyed as a hot or cold brew.
Last year the Nescafé brand entered the growing “Origins” arena with the launch of its Nescafé Gold Origins range, which allow consumers to explore authentic and exciting coffees originating from different parts of the world.
Available in almond, oat, and coconut, the Nescafé Gold lattes are offered in Tesco until February 2020, after which they will also be available in other retailers across the U.K. and Ireland as well as Asia, Europe, Latin America, and Oceania.
Blends of 100% Arabica coffees have been specially crafted to mix with plant-based ingredients to create smooth, creamy lattes. Each mug is also a source of calcium. These lattes allow consumers to enjoy the Nescafé coffee experience they expect while also staying healthy.
“Our new premium Nescafé Gold frothy coffees bring the plant-based, non-dairy trend out of the coffee shop and into the home,” said Neil Stephens, head of the Nescafé business in the U.K. and Ireland.
Each of the lattes is certified by the Vegan Society as suitable for people following a vegan diet and carry the sunflower trademark on pack. The new vegan lattes will complement the existing range of 17 Nescafé Gold frothy coffees.
“The three delicious flavors: oat, almond, and coconut are also vegan friendly as well as being a source of calcium. Nescafé is the world’s favorite coffee, but we do not take our position for granted. We are quick to spot and embrace fast moving coffee trends and tastes in this highly competitive and innovative market. Our new plant-based vegan latte mixes are the latest in a long list of innovations to bring new and exciting sensory experiences to our loyal Nescafé consumers,” said Stephens.
Coffee is one of Nestlé’s highest growth areas. The company continues to invest to lead in the business, create more value for its brands, and make a difference for consumers with innovative high-quality coffee products. Last month its premium Nescafé Azera brand launched roast and ground coffee bags in the U.K. and Ireland, which are the first coffee bags specially formulated to be enjoyed as a hot or cold brew.
Last year the Nescafé brand entered the growing “Origins” arena with the launch of its Nescafé Gold Origins range, which allow consumers to explore authentic and exciting coffees originating from different parts of the world.
