• Login
    • Join
  • FOLLOW:
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Nutraceuticals
    • Markets
    • Health
    • Jobs
    • Events
    • Top Company
    • Buyers' Guide
    • Showcases
    • More
  • Magazine
  • News
  • Exclusives
  • Nutraceuticals
  • Markets
  • Health
  • Jobs
  • Events
  • Top Company
  • Buyers' Guide
  • Showcases
  • Current & Past Issues
    Features
    Columns
    Editorials
    Digital Edition
    Subscribe Now
    Advertise Now
    eNewsletter
    Editorial Guidelines
    Top Features
    Cognitive Health Performance for Today, and Clarity Over a Lifetime

    Segmenting the Sports and Active Nutrition Market for Everyday and Elite Athletes

    Key Trends in Functional Foods for 2025

    The Importance of Being Responsible — Let Me Count the Ways ...

    Taking the Edge Off, Naturally: Stress Supplements See Mainstream Adoption
    Breaking News
    Certifications, Approvals and Patents
    Exclusives
    Industry & Market News
    People
    Products
    Regulatory
    Glossary
    Research
    Supplier News
    Supplier Insights
    Live From Shows
    Top News
    Gattefossé Opens New Facilities in Mumbai, India

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc.

    AIDP Expands R&D Department with Promotions and Hires
    Exclusives
    Top Companies
    Blogs & Guest Articles
    Health E-Insights
    Area Code 420
    eBook
    Antioxidants
    Dairy-Based Ingredients
    Enzymes
    Fatty Acids
    Fiber & Carbohydrates
    Green Foods
    Herbs & Botanicals
    Marine Nutraceuticals
    Minerals
    Omega 3s
    Probiotics & Prebiotics
    Proteins, Peptides, Amino Acids
    Sweeteners
    Vitamins

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Ashwagandha Extract Associated with Lower Stress, Cortisol Levels

    CV Sciences to Acquire Extract Labs

    Condition-Specific, Personalized, Performance-Driven Supplements Top the Charts
    Consumer Trends
    Contract Manufacturing
    Cosmeceuticals / Nutricosmetics
    Delivery & Dosage Technologies
    Dietary Supplements
    Flavors & Colors
    Functional Foods & Beverages
    Healthcare Trends
    Medical Nutrition
    Mergers & Acquisitions
    Natural/Organic
    Nutrition Bars
    Packaging
    Pet Nutraceuticals
    Quality & Safety
    Regulations
    Research
    Testing
    World Markets

    Gattefossé Opens New Facilities in Mumbai, India

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc.

    AIDP Expands R&D Department with Promotions and Hires
    Bone & Joint Health
    Cancer Risk
    Cardiovascular Health
    Cognitive Function
    Diabetes & Blood Sugar Management
    Digestive Health
    Energy
    Eye Health
    Healthy Aging
    Immune Function
    Infant & Children's Health
    Inflammation
    Men's Health
    Mood Health & Sleep
    Oral Health
    Sexual & Reproductive Health
    Skin Health
    Sports Nutrition
    Weight Management/Weight Loss
    Women's Health

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Ashwagandha Extract Associated with Lower Stress, Cortisol Levels

    Many Prenatal Supplements Lack Essential Nutrients, Contain Heavy Metals: Study

    Condition-Specific, Personalized, Performance-Driven Supplements Top the Charts
    Industry Events
    Live From Show Events
    Webinars
    All Companies
    Categories
    Trade Associations
    Company Capabilities
    International Buyers Guide Companies
    Kaneka Nutrients

    PLT Health Solutions

    Botanic Healthcare LLC

    PhytoGaia Inc

    Saanroo
    Companies
    Product Releases
    News Releases
    Literature / Brochures
    White Papers
    Jobs
    VIdeos
    Services
    Add New Company
    International Buyers Guide Companies
    Kaneka Nutrients

    PLT Health Solutions

    Botanic Healthcare LLC

    PhytoGaia Inc

    Saanroo
    • Magazine
      • Current / Back Issue
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers' Guide
      • All Companies
      • Categories
      • Trade Associations
      • Company Capabilities
    • Nutraceuticals
      • Antioxidants
      • Dairy-Based Ingredients
      • Enzymes
      • Fatty Acids
      • Fiber & Carbohydrates
      • Green Foods
      • Herbs & Botanicals
      • Marine Nutraceuticals
      • Minerals
      • Omega 3s
      • Probiotics & Prebiotics
      • Proteins, Peptides, Amino Acids
      • Sweeteners
      • Vitamins
    • Markets
      • Consumer Trends
      • Contract Manufacturing
      • Cosmeceuticals / Nutricosmetics
      • Delivery & Dosage Technologies
      • Dietary Supplements
      • Flavors & Colors
      • Functional Foods & Beverages
      • Healthcare Trends
      • Medical Nutrition
      • Mergers & Acquisitions
      • Natural/Organic
      • Nutrition Bars
      • Packaging
      • Pet Nutraceuticals
      • Quality & Safety
      • Regulations
      • Research
      • Testing
      • World Markets
    • Health
      • Bone & Joint Health
      • Cancer Risk
      • Cardiovascular Health
      • Cognitive Function
      • Diabetes & Blood Sugar Management
      • Digestive Health
      • Energy
      • Eye Health
      • Healthy Aging
      • Immune Function
      • Infant & Children's Health
      • Inflammation
      • Men's Health
      • Mood Health & Sleep
      • Oral Health
      • Sexual & Reproductive Health
      • Skin Health
      • Sports Nutrition
      • Weight Management/Weight Loss
      • Women's Health
    • Online Exclusives
    • Webinars
    • Slideshows
    • Blogs & Guest Articles
    • Health E-Insights
    • Videos
    • Podcasts
    • Infographics
    • eBook
    • Whitepapers
    • Top Companies
    • Research
      • TrendSense
      • Monograph Center
      • White Papers
      • Research News
    • Jobs
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Supplier Showcases
      • Companies
      • Product Releases
      • News Releases
      • Literature / Brochures
      • White Papers
      • Jobs
      • VIdeos
      • Services
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Online Exclusives

    Black Rice: A New (But Ancient) Superfood

    Researchers find the Asian staple has more antioxidant power than blueberries.

    Related CONTENT
    • Maintaining Quality Throughout the Life Cycle of an Elderberry Ingredient
    • BAPP Posts Bulletin on Elderberry Adulteration
    • BAPP Program Advances ‘Burn It, Don’t Return It’ Policies to Cut Herb Adulteration
    • Elder Berry Adulteration Documented By New BAPP Article
    • Black Elderberry: A New Age of Science & Quality
    Joanna Cosgrove10.04.10
    American consumers have the luxury of choosing from a variety of rice that spans from white and brown to Jasmine and Basmati. Soon to be added to that selection will be an even more nutritious variety of rice that has been known to Asian consumers for centuries. Black rice, currently found primarily in specialty food markets, will likely be making its way out into larger consumer markets soon thanks to research presented at a recent meeting of the American Chemical Society (ACS). Black rice, they said, has a high antioxidant content—a distinction that makes it stand apart from other varieties of rice.
     
    Black rice has an incredibly rich history and counts among its strains one variety known as “Imperial Rice” because it was reserved for the Emperor’s consumption only. In present day, black rice consumption is more common.
     
    Black rice, as one would imagine, is deep black in color and mutates into a regal purple hue when cooked. The purple color is due to the grain’s naturally high anthocyanin content, a trait most typically observed in fruits such as blueberries and blackberries.
     
    “Just a spoonful of black rice bran contains more health promoting anthocyanin antioxidants than are found in a spoonful of blueberries, but with less sugar and more fiber and vitamin E antioxidants,” said Dr. Zhimin Xu, associate professor at the Department of Food Science at Louisiana State University Agricultural Center in Baton Rouge, LA, during his presentation at the ACS meeting. “If berries are used to boost health, why not black rice and black rice bran? Especially, black rice bran would be a unique and economical material to increase consumption of health promoting antioxidants.”
     
    Like fruits, black rice is rich in anthocyanin antioxidants, substances that show promise for fighting heart disease, cancer and other diseases. Food manufacturers could potentially use black rice bran or the bran extracts to boost the health value of breakfast cereals, beverages, cakes, cookies and other foods, Dr. Xu and his research team suggested.
     
    In an interview with Nutraceuticals World, Dr. Xu explained that nutritional potential of black rice captured his attention a few years ago, while he and his colleagues were conducting research on fat-soluble nutraceuticals. “My lab has been working on fat-soluble nutraceuticals, such as gamma-tocotrienol and oryzanol in brown rice bran for many years. Also, my lab is doing several projects related to water-soluble anthocyanins antioxidants in berries and grapes these years,” he said. “As these sources are only rich in either fat or water-soluble antioxidants, it led me to think which one source has both types of the antioxidants, which might have synergic health function in preventing chronic diseases. So, black rice bran got my attention. The hypothesis was that the bran still presented a fat-soluble antioxidant while its black color is water-soluble anthocyanins.”
     
    Most consumers are already aware that conventional brown rice is nutritionally superior to white rice in the way of fiber and beneficial vitamins because its outer layer (also known as a husk or chaff) and bran layers remain intact during processing. Brown rice is the most widely produced rice variety worldwide.
     
    Dr. Xu explained that the bran of brown rice contains a higher level of gamma-tocotrienol, one of vitamin E compounds, and gamma-oryzanol antioxidants, which are lipid-soluble antioxidants. “Numerous studies showed that these antioxidants can reduce blood levels of low-density lipoprotein (LDL) cholesterol—so called ‘bad’ cholesterol—and may help fight heart disease,” he said.
     
    Dr. Xu and colleagues analyzed samples of black rice bran from rice grown in the southern U.S. In addition, the lipid-soluble antioxidants they found in black rice bran possessed a higher level of anthocyanins antioxidants, which are water-soluble antioxidants. Thus, he concluded, black rice bran may be even healthier than brown rice bran.
     
    “The average anthocyanins content in black rice bran is over 3.5 mg/g,” he said. “The content of vitamin E is between 0.01-0.05% and oryzanol is 0.1-0.3%. The fiber content is 7-11%.”
     
    The team spent two years working on its black rice study prior to presenting their findings to the ACS. They are currently developing a technology to utilize black rice bran as a natural food ingredient, which, in turn, might facilitate its use in different food products. They also plan to secure the rights to the outcome of their work before publishing their research.
     
    The scientists also demonstrated how the pigments in black rice bran extracts can produce a variety of different colors, ranging from pink to black—a phenomenon they said may help provide a healthier alternative to artificial food colorants that manufacturers now add to some foods and beverages, as several studies have linked some artificial colorants to cancer, behavioral problems in children and other health problems.
     
    Black rice is used mainly in Asia for food decoration, noodles, sushi and pudding. Dr. Xu said that farmers are interested in growing black rice in Louisiana and that he would like to see people in the country embrace its use. “The black rice bran can be used for breakfast cereals, baked products, bars and tablets,” he commented.
     
    In China, noodles made from black rice have recently begun to be produced and at least one U.S. bread company—CA-based Food For Life Baking Company Inc.—has also begun producing “Chinese Black Rice” bread.
    Related Searches
    • Nutraceuticals
    • Natural
    • Cancer
    • Extracts
    Related Knowledge Center
    • Vitamins
    • Cardiovascular Health
    • Research
    Suggested For You
    Maintaining Quality Throughout the Life Cycle of an Elderberry Ingredient Maintaining Quality Throughout the Life Cycle of an Elderberry Ingredient
    BAPP Posts Bulletin on Elderberry Adulteration BAPP Posts Bulletin on Elderberry Adulteration
    BAPP Program Advances ‘Burn It, Don’t Return It’ Policies to Cut Herb Adulteration BAPP Program Advances ‘Burn It, Don’t Return It’ Policies to Cut Herb Adulteration
    Elder Berry Adulteration Documented By New BAPP Article Elder Berry Adulteration Documented By New BAPP Article
    Black Elderberry: A New Age of Science & Quality Black Elderberry: A New Age of Science & Quality
    Preserving Quality in Immune Health Products: Weathering a Storm of Demand Preserving Quality in Immune Health Products: Weathering a Storm of Demand
    An Interview with Keiji Saika of Toyo Rice Corporation An Interview with Keiji Saika of Toyo Rice Corporation
    Toyo Rice Corporation Launches New U.S. Website and Products Toyo Rice Corporation Launches New U.S. Website and Products
    Food Scientists Create Healthier, Diabetic-Friendly Bread Food Scientists Create Healthier, Diabetic-Friendly Bread
    KAMUT Reduces Cardiovascular Risk in Patients with ACS KAMUT Reduces Cardiovascular Risk in Patients with ACS
    KOHJIN Life Sciences Shows Effectiveness of Oral Supplementation with Glutathione KOHJIN Life Sciences Shows Effectiveness of Oral Supplementation with Glutathione
    NIH To Collaborate With Botanical Research Centers NIH To Collaborate With Botanical Research Centers
    NIH Selects Botanical Research Centers NIH Selects Botanical Research Centers
    Brown Rice & Other Whole Grains May Reduce Diabetes Risk Brown Rice & Other Whole Grains May Reduce Diabetes Risk
    Vantex-T: Pioneering Amine Additive Vantex-T: Pioneering Amine Additive

    Related Content

    • Dietary Supplements | Herbs & Botanicals | Quality & Safety | Research | Testing
      Maintaining Quality Throughout the Life Cycle of an Elderberry Ingredient

      Maintaining Quality Throughout the Life Cycle of an Elderberry Ingredient

      From raw berry to functional ingredient, how to source responsibly and maintain high standards.
      By Melanie Bush, Artemis International 07.06.23

    • Breaking News | Dietary Supplements | Herbs & Botanicals | Immune Function | Industry & Market News | Natural/Organic | Quality & Safety | Testing
      BAPP Posts Bulletin on Elderberry Adulteration

      BAPP Posts Bulletin on Elderberry Adulteration

      The new bulletin summarizes evidence of elderberry adulteration current to today, including anthocyanin-rich extracts and food dyes.
      06.22.23

    • Dietary Supplements | Herbs & Botanicals | Quality & Safety | Regulations | Testing
      BAPP Program Advances ‘Burn It, Don’t Return It’ Policies to Cut Herb Adulteration

      BAPP Program Advances ‘Burn It, Don’t Return It’ Policies to Cut Herb Adulteration

      The finalized SOP document represents the first set of best practices specifically focused on how to deal with defective raw materials.
      By Erik Goldman, Holistic Primary Care 12.01.22


    • Breaking News | Contract Manufacturing | Dietary Supplements | Herbs & Botanicals | Immune Function | Industry & Market News | Natural/Organic | Quality & Safety | Research | Testing | World Markets
      Elder Berry Adulteration Documented By New BAPP Article

      Elder Berry Adulteration Documented By New BAPP Article

      The Botanical Adulterants Prevention Program’s latest installation includes lab data from 532 commercial elderberry samples, evidencing authenticity problems.
      Mike Montemarano, Associate Editor 03.23.21

    • Herbs & Botanicals | Immune Function | Quality & Safety | Research
      Black Elderberry: A New Age of Science & Quality

      Black Elderberry: A New Age of Science & Quality

      With support from clinical findings and increased consumer demand, elderberry is a top ingredient in the dietary supplement and natural products industry.
      By Melanie Bush, Director of Science, Artemis International, Inc. 10.01.20

      Loading, Please Wait..
      Breaking News
      • Gattefossé Opens New Facilities in Mumbai, India
      • TSI Group Unveils myHMB + Vitamin D Logo
      • Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024
      • Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc.
      • AIDP Expands R&D Department with Promotions and Hires
      View Breaking News >
      CURRENT ISSUE

      October / November 2024

      • Segmenting the Sports and Active Nutrition Market for Everyday and Elite Athletes
      • Key Trends in Functional Foods for 2025
      • Cognitive Health Performance for Today, and Clarity Over a Lifetime
      • The Importance of Being Responsible — Let Me Count the Ways ...
      • Plant Sterols: Natural, Effective, Part of Healthy Diets, but Underutilized in Cardiovascular Health

      Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
      You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

      • About Us
      • Privacy Policy
      • Terms And Conditions
      • Contact Us

      follow us

      Subscribe
      Nutraceuticals World

      Latest Breaking News From Nutraceuticals World

      Gattefossé Opens New Facilities in Mumbai, India
      TSI Group Unveils myHMB + Vitamin D Logo
      Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024
      Coatings World

      Latest Breaking News From Coatings World

      ChemQuest Appoints Three New Directors
      Chemetall Site in China Receives Recognition from Commitment to Sustainability
      RPM to Announce Fiscal 2025 Fourth-Quarter and Year-End Results on July 24, 2025
      Medical Product Outsourcing

      Latest Breaking News From Medical Product Outsourcing

      StimLabs's Umbilical Cord-Derived Wound Care Product Released in U.S.
      New Medical-Grade Bio-Based PVC Compounds Introduced
      Croívalve Reports 1st Tricuspid Coaptation Valve Implant in U.S. Feasibility Study
      Contract Pharma

      Latest Breaking News From Contract Pharma

      Neurocrine Bioscience’s CRENESSITY Becomes Commercially Available in the U.S.
      Roche's Parkinson's Disease Drug Misses Primary Endpoint
      PTC Therapeutics Submits Vantiquinone NDA to FDA
      Beauty Packaging

      Latest Breaking News From Beauty Packaging

      Weekly Recap: Coty Sells SKKN, Henkel Recall, Awards, & More
      Rare Beauty to Host Pop-Up Event with Sephora UK
      Cloud Haircare Expands to Walmart Stores Nationwide
      Happi

      Latest Breaking News From Happi

      Cosmetify Names Nikkie de Jager the World’s Most Powerful Beauty Influencer
      Big Lips in the Small Wonder
      L’Oréal’s Bioprinted Skin & Dove’s Deodorant Launch
      Ink World

      Latest Breaking News From Ink World

      BCF Sponsors Parliamentary Event to Engage with Policymakers
      Weekly Recap: DIC Corporation, BASF, Toyo Printing Inks Top This Week’s Stories
      INX International Launches Innova Plus NCF Nitrocellulose-Free Inks
      Label & Narrow Web

      Latest Breaking News From Label & Narrow Web

      Mexico's Flexopolis adds second Bobst flexo press
      Paramount Labels installs Rotatek Brava 450
      Esko teams with Bobst for smartGRAVURE System
      Nonwovens Industry

      Latest Breaking News From Nonwovens Industry

      HZ Green Pulp Begins Commercial Production of Dry Molded Fiber Coffee Lids in Malaysia
      Ontex Reports Lower Volumes
      Kimberly-Clark Releases Quarterly Results
      Orthopedic Design & Technology

      Latest Breaking News From Orthopedic Design & Technology

      David Thordarson Takes Charge of American Orthopaedic Foot & Ankle Society
      UPM Biomedicals Launches FibGel Injectable Nanocellulose Hydrogel for Medical Devices
      ONWARD Medical Attracts €50 Million in Capital
      Printed Electronics Now

      Latest Breaking News From Printed Electronics Now

      Weekly Recap: DuPont, SEMI, Sun Chemical Top This Week’s Stories
      ORNL’s 3D-Printed Metal Molds Poised to Accelerate US Auto Manufacturing
      SRI, NSIC are Catalyzing Corporate Innovation in Japan

      Copyright © 2026 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

      AD BLOCKER DETECTED

      Our website is made possible by displaying online advertisements to our visitors.
      Please consider supporting us by disabling your ad blocker.


      FREE SUBSCRIPTION Already a subscriber? Login