• Login
    • Join
  • FOLLOW:
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Nutraceuticals
    • Markets
    • Health
    • Jobs
    • Events
    • Top Company
    • Buyers' Guide
    • Showcases
    • More
  • Magazine
  • News
  • Exclusives
  • Nutraceuticals
  • Markets
  • Health
  • Jobs
  • Events
  • Top Company
  • Buyers' Guide
  • Showcases
  • Current & Past Issues
    Features
    Columns
    Editorials
    Digital Edition
    Subscribe Now
    Advertise Now
    eNewsletter
    Editorial Guidelines
    Top Features
    Cognitive Health Performance for Today, and Clarity Over a Lifetime

    Segmenting the Sports and Active Nutrition Market for Everyday and Elite Athletes

    Key Trends in Functional Foods for 2025

    The Importance of Being Responsible — Let Me Count the Ways ...

    Taking the Edge Off, Naturally: Stress Supplements See Mainstream Adoption
    Breaking News
    Certifications, Approvals and Patents
    Exclusives
    Industry & Market News
    People
    Products
    Regulatory
    Glossary
    Research
    Supplier News
    Supplier Insights
    Live From Shows
    Top News
    Gattefossé Opens New Facilities in Mumbai, India

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc.

    AIDP Expands R&D Department with Promotions and Hires
    Exclusives
    Top Companies
    Blogs & Guest Articles
    Health E-Insights
    Area Code 420
    eBook
    Antioxidants
    Dairy-Based Ingredients
    Enzymes
    Fatty Acids
    Fiber & Carbohydrates
    Green Foods
    Herbs & Botanicals
    Marine Nutraceuticals
    Minerals
    Omega 3s
    Probiotics & Prebiotics
    Proteins, Peptides, Amino Acids
    Sweeteners
    Vitamins

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Ashwagandha Extract Associated with Lower Stress, Cortisol Levels

    CV Sciences to Acquire Extract Labs

    Condition-Specific, Personalized, Performance-Driven Supplements Top the Charts
    Consumer Trends
    Contract Manufacturing
    Cosmeceuticals / Nutricosmetics
    Delivery & Dosage Technologies
    Dietary Supplements
    Flavors & Colors
    Functional Foods & Beverages
    Healthcare Trends
    Medical Nutrition
    Mergers & Acquisitions
    Natural/Organic
    Nutrition Bars
    Packaging
    Pet Nutraceuticals
    Quality & Safety
    Regulations
    Research
    Testing
    World Markets

    Gattefossé Opens New Facilities in Mumbai, India

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc.

    AIDP Expands R&D Department with Promotions and Hires
    Bone & Joint Health
    Cancer Risk
    Cardiovascular Health
    Cognitive Function
    Diabetes & Blood Sugar Management
    Digestive Health
    Energy
    Eye Health
    Healthy Aging
    Immune Function
    Infant & Children's Health
    Inflammation
    Men's Health
    Mood Health & Sleep
    Oral Health
    Sexual & Reproductive Health
    Skin Health
    Sports Nutrition
    Weight Management/Weight Loss
    Women's Health

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Ashwagandha Extract Associated with Lower Stress, Cortisol Levels

    Many Prenatal Supplements Lack Essential Nutrients, Contain Heavy Metals: Study

    Condition-Specific, Personalized, Performance-Driven Supplements Top the Charts
    Industry Events
    Live From Show Events
    Webinars
    All Companies
    Categories
    Trade Associations
    Company Capabilities
    International Buyers Guide Companies
    Kaneka Nutrients

    Botanic Healthcare LLC

    Sabinsa Corporation

    PLT Health Solutions

    Saanroo
    Companies
    Product Releases
    News Releases
    Literature / Brochures
    White Papers
    Jobs
    VIdeos
    Services
    Add New Company
    International Buyers Guide Companies
    Kaneka Nutrients

    Botanic Healthcare LLC

    Sabinsa Corporation

    PLT Health Solutions

    Saanroo
    • Magazine
      • Current / Back Issue
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers' Guide
      • All Companies
      • Categories
      • Trade Associations
      • Company Capabilities
    • Nutraceuticals
      • Antioxidants
      • Dairy-Based Ingredients
      • Enzymes
      • Fatty Acids
      • Fiber & Carbohydrates
      • Green Foods
      • Herbs & Botanicals
      • Marine Nutraceuticals
      • Minerals
      • Omega 3s
      • Probiotics & Prebiotics
      • Proteins, Peptides, Amino Acids
      • Sweeteners
      • Vitamins
    • Markets
      • Consumer Trends
      • Contract Manufacturing
      • Cosmeceuticals / Nutricosmetics
      • Delivery & Dosage Technologies
      • Dietary Supplements
      • Flavors & Colors
      • Functional Foods & Beverages
      • Healthcare Trends
      • Medical Nutrition
      • Mergers & Acquisitions
      • Natural/Organic
      • Nutrition Bars
      • Packaging
      • Pet Nutraceuticals
      • Quality & Safety
      • Regulations
      • Research
      • Testing
      • World Markets
    • Health
      • Bone & Joint Health
      • Cancer Risk
      • Cardiovascular Health
      • Cognitive Function
      • Diabetes & Blood Sugar Management
      • Digestive Health
      • Energy
      • Eye Health
      • Healthy Aging
      • Immune Function
      • Infant & Children's Health
      • Inflammation
      • Men's Health
      • Mood Health & Sleep
      • Oral Health
      • Sexual & Reproductive Health
      • Skin Health
      • Sports Nutrition
      • Weight Management/Weight Loss
      • Women's Health
    • Online Exclusives
    • Webinars
    • Slideshows
    • Blogs & Guest Articles
    • Health E-Insights
    • Videos
    • Podcasts
    • Infographics
    • eBook
    • Whitepapers
    • Top Companies
    • Research
      • TrendSense
      • Monograph Center
      • White Papers
      • Research News
    • Jobs
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Supplier Showcases
      • Companies
      • Product Releases
      • News Releases
      • Literature / Brochures
      • White Papers
      • Jobs
      • VIdeos
      • Services
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Features

    Supporting CBD Science: The Path to Claims

    Pharmacokinetics study showed Caliper CBD products absorbed faster than CBD oil and isolate.

    Supporting CBD Science: The Path to Claims
    Supporting CBD Science: The Path to Claims
    Related CONTENT
    • Ingredients By Nature
    • Dyna-Tabs, LLC
    • Many Prenatal Supplements Lack Essential Nutrients, Contain Heavy Metals: Study
    • Elevate your prenatal supplements with the next-generation, supercharged folate | Optifolin+â„¢
    • Women in Nutraceuticals Launches Entrepreneurship Committee
    By Keith Woelfel, Director of R&D, Caliper Foods04.01.21
    While there’s great enthusiasm to make claims around the beneficial effects of CBD, supporting scientific evidence is slim, particularly in humans, and often inconsistent. Discrepancies may be due to differences in CBD bioavailability—CBD is an oil-soluble molecule, difficult for the body to absorb—as well as other factors such as a lack of standardization in CBD formulations, and differences in individual body size and composition.

    A recent study conducted by Colorado State University (CSU) compared the absorption rate and bioavailability of three Caliper CBD formulations with two controls that represent the most common ways consumers take CBD today: oil-based CBD tincture and unemulsified CBD isolate.

    Methods
    Following a double-blind, crossover study design, 15 healthy men and women, ages 21-62, reported to the laboratory on 5 separate days—each time receiving one of the five CBD preparations. All abstained from CBD products for at least 3 days prior to the study day and had fasted for 6 hours.

    On each testing day, subjects were randomized to receive a 30 mg dose of CBD in one of the following formats, all administered in 8 ounces of water: Caliper CBD powder, Caliper 20% CBD liquid concentrate, Caliper 5% CBD liquid concentrate, and two controls—oil-based CBD tincture, and unemulsified CBD isolate. Blood samples were taken at 0, 10, 20, 30, 45, 60, 120, 180, and 240 minutes following ingestion.

    CBD levels were determined using UHPLC mass spectrometry, and pharmacokinetic measurements included maximum concentration (Cmax) and Area under the Concentration Curve (AUC).

    Findings
    Analysis of circulating blood levels of CBD determined that all of Caliper’s product formats were absorbed significantly and markedly faster than either control. Absorption of Caliper CBD began within 10 minutes of administration, while neither of the controls—tincture nor isolate—delivered appreciable CBD content into the bloodstream in the first 60 minutes. At 30 minutes, the relative bioavailability of Caliper CBD powder was calculated to be 30 times that of the tincture control, and 59 times than that of the isolate control.

    Conclusions
    This human clinical study concluded that water-soluble Caliper CBD, in all its commercially available formulations, was absorbed significantly faster than either oil-based CBD tincture or CBD isolate. Caliper CBD began absorbing within 10 minutes of consumption and, at 30 minutes, delivered 30 times more CBD than tincture, and 59 times more CBD than isolate. Neither tincture nor isolate delivered meaningful CBD content into the bloodstream in the first 60 minutes after ingestion.

    Why did Caliper support this independent research?
    “Caliper’s mission is to create CBD products that work when people want them to, and our latest study validates that mission,” noted Caliper General Manager Nicole Maione. “The CBD industry has unfortunately invested far more effort into promoting unsubstantiated marketing claims than into the research needed to back those claims up. We want to move this industry forward by creating clinically-substantiated CBD-infused products that are proven to meet their label claims.”

    Why measure CBD pharmacokinetics?
    Pharmacokinetics (PK) is the science of tracing the path bioactive substances (like CBD) take in the body. It reveals the differences between what we consume, what we absorb, and what we excrete, as well as the rate and efficiency of absorption.

    Why is this important to consumers and retailers?
    Consumers want high-quality products that deliver what they promise. In a recent survey, Caliper asked 1,000 CBD users what was most important to them when purchasing CBD. “Fast acting” was the top product attribute, chosen over price, value, and convenience.

    This shouldn’t be a surprise. People want their functional ingredients to work when needed. After all, nobody drinks coffee in the morning to feel the effects in the afternoon. The slow rate of absorption of current CBD products is one of the reasons many consumers are left unsatisfied with their CBD purchases and retailers are left holding underperforming inventory.

    Why should you care about this study?
    Nobody wins when CBD products survive on false promises—not consumers, not retailers and not the industry as a whole. What’s claimed on a label should be delivered in the package, and the only way to validate pharmacokinetic claims is through clinical research.

    What sets Caliper CBD apart from other CBD products on the market?
    Quite simply, science and effectiveness. Caliper CBD has been clinically proven to absorb faster than CBD oils and CBD isolate. No other CBD company has conducted the research necessary to make that claim—so if they say something similar, look deeper. They’re using data from animal studies, or extrapolating from research with non-cannabinoid products (like curcumin). Ask them to share their research. 


    About the Author: Keith Woelfel is the Director of Research & Development at Caliper Foods. He joined Caliper with 25 years of experience in the food industry covering product development, quality, manufacturing and global scale up capabilities within numerous applications. Keith worked at Mars, Incorporated for 20 years leading product development and large-scale launches for billion-dollar confection brands, while maintaining a passion for health and nutrition incubator test markets. Caliper Foods is a consumer packaged goods company that offers safe and standardized hemp-derived soluble cannabinoids to both consumers and manufacturers alike. Caliper Foods encompasses two distinct business lines: 1) Caliper Ingredients, which provides soluble CBD ingredients at scale to food, beverage, supplement, and other CPG manufacturers; and 2) Caliper Consumer, which sells its own line of CBD-infused products nationwide. For more information visit www.caliperfoods.life.
    Related Searches
    • Herbs & Botanicals
    • Research
    • Delivery & Dosage Technologies
    Related Knowledge Center
    • Research
    • Herbs & Botanicals
    • Delivery & Dosage Technologies
    Suggested For You
    Dyna-Tabs, LLC Dyna-Tabs, LLC
    Many Prenatal Supplements Lack Essential Nutrients, Contain Heavy Metals: Study Many Prenatal Supplements Lack Essential Nutrients, Contain Heavy Metals: Study
    Elevate your prenatal supplements with the next-generation, supercharged folate | Optifolin+â„¢ Elevate your prenatal supplements with the next-generation, supercharged folate | Optifolin+â„¢
    Women in Nutraceuticals Launches Entrepreneurship Committee Women in Nutraceuticals Launches Entrepreneurship Committee
    Iron Supplementation May Prevent Anemia and Low Birth Weight: Updated Cochrane Review Iron Supplementation May Prevent Anemia and Low Birth Weight: Updated Cochrane Review
    Microbiome Market Outlook: Experts Discuss Microbiome Market Outlook: Experts Discuss 'Biotics' at SupplySide West
    Kerry Health and Nutrition Institute Releases 2025 Trends on Food, Beverage, Supplement Innovation Kerry Health and Nutrition Institute Releases 2025 Trends on Food, Beverage, Supplement Innovation
    Pack Expo Brings in over 77,500 Attendees from Packaging and Processing Industry Pack Expo Brings in over 77,500 Attendees from Packaging and Processing Industry
    Fi Europe Innovation Awards Finalists Announced Fi Europe Innovation Awards Finalists Announced
    CRN Consumer Survey Finds Consistent Supplement Usage and Trust in Safety CRN Consumer Survey Finds Consistent Supplement Usage and Trust in Safety
    Women In Nutraceuticals Presents Inaugural Awards at SupplySide West Women In Nutraceuticals Presents Inaugural Awards at SupplySide West
    Why Gender Equality Must Be Prioritized Why Gender Equality Must Be Prioritized
    Women in Nutraceuticals to Host Two Webinars In November Women in Nutraceuticals to Host Two Webinars In November
    HBC, RFI Ingredients to Present Bioactive Peptide Metabolic Mechanisms HBC, RFI Ingredients to Present Bioactive Peptide Metabolic Mechanisms
    2024 Top Dietary Supplement Companies and Brands 2024 Top Dietary Supplement Companies and Brands

    Related Content

    • Ingredients By Nature

      ...
      Allie Mello, VP of Business Development and Operations 10.23.25

    • Dyna-Tabs, LLC

      ...
      HAROLD BAUM, MANAGING DIRECTOR 09.30.25

    • Breaking News | Dietary Supplements | Infant & Children's Health | Quality & Safety | Research | Research News | Women's Health
      Many Prenatal Supplements Lack Essential Nutrients, Contain Heavy Metals: Study

      Many Prenatal Supplements Lack Essential Nutrients, Contain Heavy Metals: Study

      Across 47 tested prescription and non-prescription prenatal supplements, less than half contained recommended amounts of choline and iodine.
      11.25.24


    • Elevate your prenatal supplements with the next-generation, supercharged folate | Optifolin+â„¢

      Elevate your prenatal supplements with the next-generation, supercharged folate | Optifolin+â„¢

      52% of pregnant U.S. women lack dietary folate; Optifolin+â„¢ offers a bioactive, choline-rich solution. Download our FREE White Paper

    • Breaking News | Dietary Supplements | Industry & Market News
      Women in Nutraceuticals Launches Entrepreneurship Committee

      Women in Nutraceuticals Launches Entrepreneurship Committee

      The industry at large is invited to be involved in the committee, which will create an entrepreneurial development path for participants.
      11.21.24

      Loading, Please Wait..
      Breaking News
      • Gattefossé Opens New Facilities in Mumbai, India
      • TSI Group Unveils myHMB + Vitamin D Logo
      • Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024
      • Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc.
      • AIDP Expands R&D Department with Promotions and Hires
      View Breaking News >
      CURRENT ISSUE

      October / November 2024

      • Segmenting the Sports and Active Nutrition Market for Everyday and Elite Athletes
      • Key Trends in Functional Foods for 2025
      • Cognitive Health Performance for Today, and Clarity Over a Lifetime
      • The Importance of Being Responsible — Let Me Count the Ways ...
      • Plant Sterols: Natural, Effective, Part of Healthy Diets, but Underutilized in Cardiovascular Health

      Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
      You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

      • About Us
      • Privacy Policy
      • Terms And Conditions
      • Contact Us

      follow us

      Subscribe
      Nutraceuticals World

      Latest Breaking News From Nutraceuticals World

      Gattefossé Opens New Facilities in Mumbai, India
      TSI Group Unveils myHMB + Vitamin D Logo
      Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024
      Coatings World

      Latest Breaking News From Coatings World

      ChemQuest Appoints Three New Directors
      Chemetall Site in China Receives Recognition from Commitment to Sustainability
      RPM to Announce Fiscal 2025 Fourth-Quarter and Year-End Results on July 24, 2025
      Medical Product Outsourcing

      Latest Breaking News From Medical Product Outsourcing

      StimLabs's Umbilical Cord-Derived Wound Care Product Released in U.S.
      New Medical-Grade Bio-Based PVC Compounds Introduced
      Croívalve Reports 1st Tricuspid Coaptation Valve Implant in U.S. Feasibility Study
      Contract Pharma

      Latest Breaking News From Contract Pharma

      Neurocrine Bioscience’s CRENESSITY Becomes Commercially Available in the U.S.
      Roche's Parkinson's Disease Drug Misses Primary Endpoint
      PTC Therapeutics Submits Vantiquinone NDA to FDA
      Beauty Packaging

      Latest Breaking News From Beauty Packaging

      Weekly Recap: Coty Sells SKKN, Henkel Recall, Awards, & More
      Rare Beauty to Host Pop-Up Event with Sephora UK
      Cloud Haircare Expands to Walmart Stores Nationwide
      Happi

      Latest Breaking News From Happi

      Cosmetify Names Nikkie de Jager the World’s Most Powerful Beauty Influencer
      Big Lips in the Small Wonder
      L’Oréal’s Bioprinted Skin & Dove’s Deodorant Launch
      Ink World

      Latest Breaking News From Ink World

      BCF Sponsors Parliamentary Event to Engage with Policymakers
      Weekly Recap: DIC Corporation, BASF, Toyo Printing Inks Top This Week’s Stories
      INX International Launches Innova Plus NCF Nitrocellulose-Free Inks
      Label & Narrow Web

      Latest Breaking News From Label & Narrow Web

      Mexico's Flexopolis adds second Bobst flexo press
      Paramount Labels installs Rotatek Brava 450
      Esko teams with Bobst for smartGRAVURE System
      Nonwovens Industry

      Latest Breaking News From Nonwovens Industry

      HZ Green Pulp Begins Commercial Production of Dry Molded Fiber Coffee Lids in Malaysia
      Ontex Reports Lower Volumes
      Kimberly-Clark Releases Quarterly Results
      Orthopedic Design & Technology

      Latest Breaking News From Orthopedic Design & Technology

      David Thordarson Takes Charge of American Orthopaedic Foot & Ankle Society
      UPM Biomedicals Launches FibGel Injectable Nanocellulose Hydrogel for Medical Devices
      ONWARD Medical Attracts €50 Million in Capital
      Printed Electronics Now

      Latest Breaking News From Printed Electronics Now

      Weekly Recap: DuPont, SEMI, Sun Chemical Top This Week’s Stories
      ORNL’s 3D-Printed Metal Molds Poised to Accelerate US Auto Manufacturing
      SRI, NSIC are Catalyzing Corporate Innovation in Japan

      Copyright © 2026 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

      AD BLOCKER DETECTED

      Our website is made possible by displaying online advertisements to our visitors.
      Please consider supporting us by disabling your ad blocker.


      FREE SUBSCRIPTION Already a subscriber? Login