• Login
    • Join
  • FOLLOW:
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Nutraceuticals
    • Markets
    • Health
    • Jobs
    • Events
    • Top Company
    • Buyers' Guide
    • Showcases
    • More
  • Magazine
  • News
  • Exclusives
  • Nutraceuticals
  • Markets
  • Health
  • Jobs
  • Events
  • Top Company
  • Buyers' Guide
  • Showcases
  • Current & Past Issues
    Features
    Columns
    Editorials
    Digital Edition
    Subscribe Now
    Advertise Now
    eNewsletter
    Editorial Guidelines
    Top Features
    Cognitive Health Performance for Today, and Clarity Over a Lifetime

    Segmenting the Sports and Active Nutrition Market for Everyday and Elite Athletes

    Key Trends in Functional Foods for 2025

    The Importance of Being Responsible — Let Me Count the Ways ...

    Taking the Edge Off, Naturally: Stress Supplements See Mainstream Adoption
    Breaking News
    Certifications, Approvals and Patents
    Exclusives
    Industry & Market News
    People
    Products
    Regulatory
    Glossary
    Research
    Supplier News
    Supplier Insights
    Live From Shows
    Top News
    Gattefossé Opens New Facilities in Mumbai, India

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc.

    AIDP Expands R&D Department with Promotions and Hires
    Exclusives
    Top Companies
    Blogs & Guest Articles
    Health E-Insights
    Area Code 420
    eBook
    Antioxidants
    Dairy-Based Ingredients
    Enzymes
    Fatty Acids
    Fiber & Carbohydrates
    Green Foods
    Herbs & Botanicals
    Marine Nutraceuticals
    Minerals
    Omega 3s
    Probiotics & Prebiotics
    Proteins, Peptides, Amino Acids
    Sweeteners
    Vitamins

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Ashwagandha Extract Associated with Lower Stress, Cortisol Levels

    CV Sciences to Acquire Extract Labs

    Condition-Specific, Personalized, Performance-Driven Supplements Top the Charts
    Consumer Trends
    Contract Manufacturing
    Cosmeceuticals / Nutricosmetics
    Delivery & Dosage Technologies
    Dietary Supplements
    Flavors & Colors
    Functional Foods & Beverages
    Healthcare Trends
    Medical Nutrition
    Mergers & Acquisitions
    Natural/Organic
    Nutrition Bars
    Packaging
    Pet Nutraceuticals
    Quality & Safety
    Regulations
    Research
    Testing
    World Markets

    Gattefossé Opens New Facilities in Mumbai, India

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc.

    AIDP Expands R&D Department with Promotions and Hires
    Bone & Joint Health
    Cancer Risk
    Cardiovascular Health
    Cognitive Function
    Diabetes & Blood Sugar Management
    Digestive Health
    Energy
    Eye Health
    Healthy Aging
    Immune Function
    Infant & Children's Health
    Inflammation
    Men's Health
    Mood Health & Sleep
    Oral Health
    Sexual & Reproductive Health
    Skin Health
    Sports Nutrition
    Weight Management/Weight Loss
    Women's Health

    TSI Group Unveils myHMB + Vitamin D Logo

    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Ashwagandha Extract Associated with Lower Stress, Cortisol Levels

    Many Prenatal Supplements Lack Essential Nutrients, Contain Heavy Metals: Study

    Condition-Specific, Personalized, Performance-Driven Supplements Top the Charts
    Industry Events
    Live From Show Events
    Webinars
    All Companies
    Categories
    Trade Associations
    Company Capabilities
    International Buyers Guide Companies
    PLT Health Solutions

    Sabinsa Corporation

    PhytoGaia Inc

    FutureCeuticals, Inc.

    Saanroo
    Companies
    Product Releases
    News Releases
    Literature / Brochures
    White Papers
    Jobs
    VIdeos
    Services
    Add New Company
    International Buyers Guide Companies
    PLT Health Solutions

    Sabinsa Corporation

    PhytoGaia Inc

    FutureCeuticals, Inc.

    Saanroo
    • Magazine
      • Current / Back Issue
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers' Guide
      • All Companies
      • Categories
      • Trade Associations
      • Company Capabilities
    • Nutraceuticals
      • Antioxidants
      • Dairy-Based Ingredients
      • Enzymes
      • Fatty Acids
      • Fiber & Carbohydrates
      • Green Foods
      • Herbs & Botanicals
      • Marine Nutraceuticals
      • Minerals
      • Omega 3s
      • Probiotics & Prebiotics
      • Proteins, Peptides, Amino Acids
      • Sweeteners
      • Vitamins
    • Markets
      • Consumer Trends
      • Contract Manufacturing
      • Cosmeceuticals / Nutricosmetics
      • Delivery & Dosage Technologies
      • Dietary Supplements
      • Flavors & Colors
      • Functional Foods & Beverages
      • Healthcare Trends
      • Medical Nutrition
      • Mergers & Acquisitions
      • Natural/Organic
      • Nutrition Bars
      • Packaging
      • Pet Nutraceuticals
      • Quality & Safety
      • Regulations
      • Research
      • Testing
      • World Markets
    • Health
      • Bone & Joint Health
      • Cancer Risk
      • Cardiovascular Health
      • Cognitive Function
      • Diabetes & Blood Sugar Management
      • Digestive Health
      • Energy
      • Eye Health
      • Healthy Aging
      • Immune Function
      • Infant & Children's Health
      • Inflammation
      • Men's Health
      • Mood Health & Sleep
      • Oral Health
      • Sexual & Reproductive Health
      • Skin Health
      • Sports Nutrition
      • Weight Management/Weight Loss
      • Women's Health
    • Online Exclusives
    • Webinars
    • Slideshows
    • Blogs & Guest Articles
    • Health E-Insights
    • Videos
    • Podcasts
    • Infographics
    • eBook
    • Whitepapers
    • Top Companies
    • Research
      • TrendSense
      • Monograph Center
      • White Papers
      • Research News
    • Jobs
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Supplier Showcases
      • Companies
      • Product Releases
      • News Releases
      • Literature / Brochures
      • White Papers
      • Jobs
      • VIdeos
      • Services
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Features

    Plant Sterols: Natural, Effective, Part of Healthy Diets, but Underutilized in Cardiovascular Health

    With consumer demand for plant-based products, the safety and effectiveness of plant sterols offer an opportunity for the functional food market.

    Plant Sterols: Natural, Effective, Part of Healthy Diets, but Underutilized in Cardiovascular Health
    Photo: MQ-Illustrations | AdobeStock
    Related CONTENT
    • Stratum Nutrition
    • Ingredients By Nature
    • Lycored
    • Radicle Science
    • Specnova, LLC
    By Susan J Hewlings PhD, RD, Radicle Science and Substantiation Sciences09.16.24
    Cardiovascular disease (CVD) remains the leading cause of morbidity and mortality globally, accounting for roughly one-third of all deaths worldwide, according to the World Health Organization. Elevated blood cholesterol levels, primarily low-density lipoprotein cholesterol (LDL-C), are well-recognized risk factors for CVD. Consequently, lowering cholesterol, particularly LDL-C has been a longstanding public health recommendation to reduce the risk of cardiovascular disease.
     
    The recommendations by most major health organizations mention lifestyle and dietary modifications as an essential part of a treatment protocol to lower CVD risk and LDL-C. Yet, most CVD treatment and prevention protocols in the U.S. focus on drugs. These prevention protocols fail to mention the heavily clinically testeddietary solution that plant sterols and stanols, collectively known as phytosterols (PS), represent that can also be used in association with pharmaceutical regimens. Plant sterol and stanols are part of most European protocols in a healthy cholesterol reduction diet effort.
     
    Notably, plant sterols and stanols have been shown to reduce LDL-C by 10-14%. More than200 randomized control trials (RCTs) and numerous meta-analyses support a similar efficacy of PS for lowering LDL-C cholesterol levels. Due to their effectiveness, the U.S. Food and Drug Administration (FDA) has approved a health claim for sterols and stanols and CVD risk reduction.
     
    Phytosterols offer an effective, yet underutilized plant-based way to lower LDL-C cholesterol levels. Yet, products containing plant sterols or stanols are not readily sought after in many markets worldwide for their benefits.  

    Plant Sterol and Stanol Intake

    Plant sterols and stanols are bioactive compounds that function similarly to cholesterol but have slight differences in their chemical structure, which explains their health effects in humans. Over 40 different types of phytosterols have been identified within cell membranes and tissues.
     
    The various forms of plant sterols and stanols are found primarily in the roots, stems, leaves, fruits, and seeds of plants. As ingredients in food and supplements, the most common sources of plant sterols include pine, soybean, rapeseed, and sunflower. These products are made from the wood and vegetable oil production process.
     
    Globally, the average daily intake of plant sterols ranges from approximately 100 mg per day to 400 mg per day, and as high as 600 mg per day among vegetarians. Plant stanols are less commonly found in foods with an estimateddaily intake of 17–24 mg per day. Globally, the primary dietary sources of plant stanols are cereals and vegetable oils.

    Optimal Dose and Delivery Systems

    The effectiveness of plant sterols and stanols in promoting cardiovascular health is dose-dependent. To achieve significant benefits, the recommended intake typically ranges from 2 to 3 grams per day. One randomized controlled trial demonstrated an average 9.5% reduction in LDL-C levels after participants consumed 20 g/day of a low-fat spread with 3 g/day of added plant sterols for 12 weeks. While many foods can be fortified with plant sterols, the most common forms are vegetable fat spreads and dairy products.
     
    Several factors may influence the cholesterol-lowering efficacy of plant sterols. These include the form of a supplement (capsule or tablet), the type of food and its macronutrient composition, whether the PS is free or esterified, and the type of fatty acid used for esterification. Other factors include the frequency of plant sterol consumption and whether or not it is consumed with food.
     
    While the above factors may impact the efficacy of sterols, there does not appear to be a difference in cholesterol-lowering efficacy between non-fat or low-fat foods, in the type of fat used as a carrier, or in free and esterified plant sterols. However, solid foods like margarine or spreads may offer greater benefits compared to liquid foods such as juices or milk.
     
    The frequency of consumption does seem to matter, once a day is the most effective. Additionally, consuming the plant sterols and stanols with a meal may provide additional benefits compared to consuming them on their own. However, it is clear that plant sterols can be added to the diet via a variety of foods and formats to achieve a beneficial effect.
     
    One of the main challenges of adding plant sterols and stanols to foods and beverages is their poor solubility in water, which causes them to crystallize or remain insoluble in gastrointestinal fluids, thereby decreasing their bioavailability. To address this, plant sterol esters were developed, where unsaturated vegetable oil fatty acids are attached to free sterols, making it easier to incorporate them into a wider range of foods.
     
    Numerous studies support the efficacy of plant sterol-fortified dairy products and other foods. For instance, one RCT found that consuming yogurt containing 1-2 g/day of plant sterols significantly lowered cholesterol in individuals with moderate hypercholesterolemia.
     
    Another study found that low-fat yogurt enriched with plant stanol esters (1 g/d) reduced LDL concentrations within just 1 week. Another study utilized plant-sterol-fortified margarine and found that it helped lower LDL-C cholesterol by 8-13% when compared to controls.
     
    In summary, plant sterols and stanols effectively lower LDL cholesterol levels when consumed in the appropriate doses, and various food formats can offer health benefits. While factors such as the type of food and frequency of consumption may influence their effectiveness, research supports including plant sterols in a wide range of food products.

    Plant Sterols and Stanols: An Untapped Market

    Before statins were introduced in the U.S. market in the 1980s, sitosterol, marketed as Cytellin, was commonly used to lower cholesterol with an excellent safety profile. However, with the introduction of statins, plant sterols assumed a more secondary role in cholesterol management despite numerous clinical studies confirming their effectiveness as an adjunct therapy with statins
     
    The launch of a plant sterol-fortified spread called Benecol in 1995 was a significant milestone, leading to increased interest in the use of plant sterols and stanols on a population level. Over the last three decades, extensive research evaluated the health benefits of plant sterols, ways to improve their bioavailability, and how to best mix them into foods and beverages.
     
    In 2000, the FDA authorized a CVD risk reduction claim for specific foods and dietary supplements containing plant sterol and esters. Claim language and other requirements can be found in 21 CFR 101.83. Expansion of the claim eligibility was provided in Letters of Enforcement Discretion in 2003, and a revised claim based on higher recommended intake levels (2 g per day) was further published in the Federal Register 2010-2011. As of today, the FDA is permitting the original claim from 2000 as well as the updated versions.
     
    The European Commission has also approved the use of sterols in a variety of foods and beverages and has authorized health claims to be used for labeling. Similar approvals for the use of sterols in foods have also been granted in non-EU countries such as Switzerland, Norway, and Iceland. Additionally, multiple global health organizations recommend plant sterols as part of a cholesterol-lowering strategy. The recommendations vary in the dose and detail, however, this is reflective of the strong evidence supporting plant sterols' use for cholesterol management.
     
    Further supporting this opportunity is the consumer demand for plant-based yogurts, cheeses, and creamers, foods that have traditionally incorporated plant sterols. This demand has increased by 55%, 43%, and 131%, respectively, in the U.S.
     
    The effectiveness and safety of plant sterols, combined with the consumer trend of seeking more plant-based, environmentally friendly products, is an untapped opportunity for the functional food market.

    Conclusion 

    CVD remains a leading cause of death globally, with elevated LDL-C recognized as a major risk factor. As a result, lowering LDL-C levels is a key focus in public health messaging worldwide. Several bioactive components of a healthy plant-based diet have been identified as effective in reducing LDL-C levels, with plant sterols being among the most significant.
     
    Numerous human randomized controlled trials and meta-analyses have shown that plant sterol intake can lower LDL-C and support overall cardiovascular health, even in healthy individuals. The scientific evidence is so robust that several government agencies around the world have approved health claims for food and supplements with added plant sterols and stanols.
     
    Yet, products containing plant sterols and stanols are limited in many worldwide markets. This is an untapped ingredient for functional food brands, as plant sterols contribute to the growing consumer interest in natural ways to lower cholesterol with plant-based and sustainable products.
     


    About the Author: Susan Hewlings, RD, PhD, is Vice President of Research Affairs at Radicle Science, a health-tech B Corp pioneering Proof-as-a-Service through virtual, turnkey clinical trials. She is also the Co-Founder of Substantiation Sciences, a consultancy that offers a range of nutrition science services. She has 10 years of experience in the dietary supplement industry as a consultant and with a CRO, and over 20 years of experience in academia and nutrition research. She received her BS in nutrition, MS in exercise physiology, PhD in nutrition all from Florida State University. 
    Related Searches
    • Cardiovascular Health
    • Antioxidants
    • Herbs & Botanicals
    Related Knowledge Center
    • Cardiovascular Health
    • Antioxidants
    • Herbs & Botanicals
    Suggested For You
    Dyna-Tabs, LLC Dyna-Tabs, LLC
    Gattefossé Opens New Facilities in Mumbai, India Gattefossé Opens New Facilities in Mumbai, India
    TSI Group Unveils myHMB + Vitamin D Logo TSI Group Unveils myHMB + Vitamin D Logo
    Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc. Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc.
    AIDP Expands R&D Department with Promotions and Hires AIDP Expands R&D Department with Promotions and Hires
    Ashwagandha Extract Associated with Lower Stress, Cortisol Levels Ashwagandha Extract Associated with Lower Stress, Cortisol Levels
    CV Sciences to Acquire Extract Labs CV Sciences to Acquire Extract Labs
    FutureCeuticals, Global Calcium Enter Distribution Partnership for Asia, Middle East, and Africa FutureCeuticals, Global Calcium Enter Distribution Partnership for Asia, Middle East, and Africa
    Many Prenatal Supplements Lack Essential Nutrients, Contain Heavy Metals: Study Many Prenatal Supplements Lack Essential Nutrients, Contain Heavy Metals: Study
    Condition-Specific, Personalized, Performance-Driven Supplements Top the Charts Condition-Specific, Personalized, Performance-Driven Supplements Top the Charts
    Replenza Launches GLP-1 Support Products Replenza Launches GLP-1 Support Products
    Global Prebiotic Association Publishes Prebiotic Definition in Consensus Paper Global Prebiotic Association Publishes Prebiotic Definition in Consensus Paper
    Elevate your prenatal supplements with the next-generation, supercharged folate | Optifolin+â„¢ Elevate your prenatal supplements with the next-generation, supercharged folate | Optifolin+â„¢
    NOW’s Testing of SAM-e Brands on Amazon Shows Continued Labeling and Quality Problems NOW’s Testing of SAM-e Brands on Amazon Shows Continued Labeling and Quality Problems
    Naturally Network Joins UNPA as MOU Partner Naturally Network Joins UNPA as MOU Partner

    Related Content

    • Stratum Nutrition

      Stratum Nutrition

      ...
      David Hoover, Marketing Manager 10.27.25

    • Ingredients By Nature

      ...
      Allie Mello, VP of Business Development and Operations 10.23.25

    • Lycored

      ...
      Megan Dunn, Sr. Manager, Global Marketing 10.20.25


    • Radicle Science

      ...
      Shelby Zadow, Senior Marketing Manager 10.13.25

    • Specnova, LLC

      ...
      Scott Berg, Marketing Manager 10.03.25

      Loading, Please Wait..
      Breaking News
      • Gattefossé Opens New Facilities in Mumbai, India
      • TSI Group Unveils myHMB + Vitamin D Logo
      • Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024
      • Baker Dillon Group Enters Into Affiliation with Japan-Based PTG, Inc.
      • AIDP Expands R&D Department with Promotions and Hires
      View Breaking News >
      CURRENT ISSUE

      October / November 2024

      • Segmenting the Sports and Active Nutrition Market for Everyday and Elite Athletes
      • Key Trends in Functional Foods for 2025
      • Cognitive Health Performance for Today, and Clarity Over a Lifetime
      • The Importance of Being Responsible — Let Me Count the Ways ...
      • Plant Sterols: Natural, Effective, Part of Healthy Diets, but Underutilized in Cardiovascular Health

      Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
      You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

      • About Us
      • Privacy Policy
      • Terms And Conditions
      • Contact Us

      follow us

      Subscribe
      Nutraceuticals World

      Latest Breaking News From Nutraceuticals World

      Gattefossé Opens New Facilities in Mumbai, India
      TSI Group Unveils myHMB + Vitamin D Logo
      Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024
      Coatings World

      Latest Breaking News From Coatings World

      ChemQuest Appoints Three New Directors
      Chemetall Site in China Receives Recognition from Commitment to Sustainability
      RPM to Announce Fiscal 2025 Fourth-Quarter and Year-End Results on July 24, 2025
      Medical Product Outsourcing

      Latest Breaking News From Medical Product Outsourcing

      StimLabs's Umbilical Cord-Derived Wound Care Product Released in U.S.
      New Medical-Grade Bio-Based PVC Compounds Introduced
      Croívalve Reports 1st Tricuspid Coaptation Valve Implant in U.S. Feasibility Study
      Contract Pharma

      Latest Breaking News From Contract Pharma

      Neurocrine Bioscience’s CRENESSITY Becomes Commercially Available in the U.S.
      Roche's Parkinson's Disease Drug Misses Primary Endpoint
      PTC Therapeutics Submits Vantiquinone NDA to FDA
      Beauty Packaging

      Latest Breaking News From Beauty Packaging

      Weekly Recap: Coty Sells SKKN, Henkel Recall, Awards, & More
      Rare Beauty to Host Pop-Up Event with Sephora UK
      Cloud Haircare Expands to Walmart Stores Nationwide
      Happi

      Latest Breaking News From Happi

      Cosmetify Names Nikkie de Jager the World’s Most Powerful Beauty Influencer
      Big Lips in the Small Wonder
      L’Oréal’s Bioprinted Skin & Dove’s Deodorant Launch
      Ink World

      Latest Breaking News From Ink World

      BCF Sponsors Parliamentary Event to Engage with Policymakers
      Weekly Recap: DIC Corporation, BASF, Toyo Printing Inks Top This Week’s Stories
      INX International Launches Innova Plus NCF Nitrocellulose-Free Inks
      Label & Narrow Web

      Latest Breaking News From Label & Narrow Web

      Mexico's Flexopolis adds second Bobst flexo press
      Paramount Labels installs Rotatek Brava 450
      Esko teams with Bobst for smartGRAVURE System
      Nonwovens Industry

      Latest Breaking News From Nonwovens Industry

      HZ Green Pulp Begins Commercial Production of Dry Molded Fiber Coffee Lids in Malaysia
      Ontex Reports Lower Volumes
      Kimberly-Clark Releases Quarterly Results
      Orthopedic Design & Technology

      Latest Breaking News From Orthopedic Design & Technology

      David Thordarson Takes Charge of American Orthopaedic Foot & Ankle Society
      UPM Biomedicals Launches FibGel Injectable Nanocellulose Hydrogel for Medical Devices
      ONWARD Medical Attracts €50 Million in Capital
      Printed Electronics Now

      Latest Breaking News From Printed Electronics Now

      Weekly Recap: DuPont, SEMI, Sun Chemical Top This Week’s Stories
      ORNL’s 3D-Printed Metal Molds Poised to Accelerate US Auto Manufacturing
      SRI, NSIC are Catalyzing Corporate Innovation in Japan

      Copyright © 2026 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

      AD BLOCKER DETECTED

      Our website is made possible by displaying online advertisements to our visitors.
      Please consider supporting us by disabling your ad blocker.


      FREE SUBSCRIPTION Already a subscriber? Login